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How to Convert Leads and Retain Customers

To maximize your lead conversion and customer retention, businesses must create a clear, concise marketing action, one which goes through the process step-by-step. Here are some tips to consider when creating the process. Find Your NicheOne piece of small business advice every new entrepreneur needs to be given involves the selection of a niche. Most […]

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Service as a Value Adding Activity

Customer ExpectationsIn today’s commercial environment, customers don’t just purchase your product, they purchase your full package. From what you sell to who you are as a business, and that includes your customer service. An example of this is the explosion of Etsy shop owners. You can find similar products of things sold on Etsy shops […]

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